SPIRIT HALLOWEEN: IDENTITY BRAND DESIGN

As a devoted fan of Halloween and lover of the color orange, working on the Brand Identity Design project for Spirit Halloween was an absolute delight. I delved deep into researching the company, meticulously logging information to grasp the essence of both their brand and their clientele. My goal extended beyond mere visual aesthetics; I aimed to comprehend the unique needs and desires of both Spirit Halloween and its customers. Through hours of dedicated research and creative exploration, I crafted a brand identity that reflected the company's spirit while injecting it with my own vision. The resulting design exuded a minimalist charm, brimming with character yet staying true to the kitschy essence of Halloween.